Quick base points for logo design

Some key points to be kept in mind while designing a logo -

* It should convey the message.
* It should be in strict guidelines of the requirement.
* It should be eye-catching.
* It should be easily readable.
* It should be conceptual.
* It should be easily printable in any formats.
* It should look good/legible in black & white format.
* It should look good/legible in greyscale format.
* It should be precise.
* It should create a good first impression.